物流技术
物流技術
물류기술
LOGISTICS TECHNOLOGY
2014年
10期
53-55,64
,共4页
价值链%微笑曲线%物流企业%转型路径
價值鏈%微笑麯線%物流企業%轉型路徑
개치련%미소곡선%물류기업%전형로경
value chain%smile curve%logistics enterprise%transformation path
首先分析中小物流企业的经营现状，接着从理论的角度阐述价值链理论和微笑理论对中小物流企业转型的启示，最后重点剖析了中小物流企业的转型路径和转型策略。
首先分析中小物流企業的經營現狀，接著從理論的角度闡述價值鏈理論和微笑理論對中小物流企業轉型的啟示，最後重點剖析瞭中小物流企業的轉型路徑和轉型策略。
수선분석중소물류기업적경영현상，접착종이론적각도천술개치련이론화미소이론대중소물류기업전형적계시，최후중점부석료중소물류기업적전형로경화전형책략。
In this paper, we first analyzed the operational status of the small-and-medium-sized logistics enterprises, then from a theoretical perspective, studied the insight to be gained from the value chain theory and the smile theory to the transformation of the small-and-medium-sized logistics enterprises, and at the end, discussed the path and strategy for the transformation of such enterprises.
