海外英语(上)
海外英語(上)
해외영어(상)
Overseas English
2014年
10期
139-142
,共4页
Cities%Publicity Materials%C-E Translation%Restructuring%Rewriting
The objective of this paper is to illustrate the target-reader-oriented translation strategy for publicity materials about Chinese cities. Under the guidance of functionalism, it is proved that a great variety of translation tactics, restructuring and rewrit-ing in particular, should be adopted to make the target text of publicity materials acceptable to the addressees.