科技管理研究
科技管理研究
과기관리연구
SCIENCE AND TECHNOLOGY MANAGEMENT RESEARCH
2014年
18期
132-135,151
,共5页
技术经济及管理%商业模式%孤岛效应%加拉帕格斯群岛
技術經濟及管理%商業模式%孤島效應%加拉帕格斯群島
기술경제급관리%상업모식%고도효응%가랍파격사군도
technical economy and management%business model%island effect%Galapagos Islands
日本的产业结构以及竞争逻辑是建立在“有控制竞争”的监管框架之下。日本移动通讯产业组织体系是少数大企业主导的金字塔型结构,采用“篱笆公园-直销网购”的商业模式,资源配置和决策体系在整个产业层面具有垂直一体化的官僚体系特征。专用的技术标准将日本市场与世界市场隔离开来,日本的移动通讯产业成为类似于“加拉帕戈斯群岛”的特殊市场,少数大企业的思路和眼界决定了整个产业发展和演进的路径。孤岛式的移动通讯市场在发挥独特优势的同时增加了将其成功模式移植到其他国家的难度,也面临战略性失败的风险。
日本的產業結構以及競爭邏輯是建立在“有控製競爭”的鑑管框架之下。日本移動通訊產業組織體繫是少數大企業主導的金字塔型結構,採用“籬笆公園-直銷網購”的商業模式,資源配置和決策體繫在整箇產業層麵具有垂直一體化的官僚體繫特徵。專用的技術標準將日本市場與世界市場隔離開來,日本的移動通訊產業成為類似于“加拉帕戈斯群島”的特殊市場,少數大企業的思路和眼界決定瞭整箇產業髮展和縯進的路徑。孤島式的移動通訊市場在髮揮獨特優勢的同時增加瞭將其成功模式移植到其他國傢的難度,也麵臨戰略性失敗的風險。
일본적산업결구이급경쟁라집시건립재“유공제경쟁”적감관광가지하。일본이동통신산업조직체계시소수대기업주도적금자탑형결구,채용“리파공완-직소망구”적상업모식,자원배치화결책체계재정개산업층면구유수직일체화적관료체계특정。전용적기술표준장일본시장여세계시장격리개래,일본적이동통신산업성위유사우“가랍파과사군도”적특수시장,소수대기업적사로화안계결정료정개산업발전화연진적로경。고도식적이동통신시장재발휘독특우세적동시증가료장기성공모식이식도기타국가적난도,야면림전략성실패적풍험。
Japan's industrial structure and competition logic are based on the regulatory framework of‘controlled competi-tion’. Japan's ICT industry organization is a kind of pyramid structure led by a few dominated large companies,and adopts‘walled garden -direct selling’business model. Specialized technical standards isolate the Japanese market from the world market and make Japan's mobile communication industry similar to the isolated Galapagos Islands. A few companies on the top of pyramid structure can determine resource allocation and the evolution path of the whole industry. Japan’ s i-solated mobile communication market makes contributions to its unique advantage;while it increases the difficulties of transplanting its successful model to the other countries,and its uniqueness also are facing the risks of strategic failure.