山东师范大学学报(自然科学版)
山東師範大學學報(自然科學版)
산동사범대학학보(자연과학판)
JOURNAL OF SHANGOND NORMAL UNIVERSITY(NATURAL SCIENCE)
2014年
4期
95-99
,共5页
抱犊崮国家森林公园%问卷调查%相关性%感知度%解决途径
抱犢崮國傢森林公園%問捲調查%相關性%感知度%解決途徑
포독고국가삼림공완%문권조사%상관성%감지도%해결도경
hold multifunction young national forest%park of questionnaire survey%correlation%degree of perception solutions
目前枣庄市正在大力发展旅游业,而景区游客的满意度又与景区的发展息息相关,因此笔者通过实地对抱犊崮国家森林公园景区的问卷调研以及深度访谈,应用EXCEL2003、SPSS11.5等软件分析该景区旅游者的特征、旅游者对抱犊崮景区的体验感知,及其相关性等多个方面的数据.经过统计分析得出游客对该景区各方面的感知度,可见游客对抱犊崮景区的总体满意度处于一般水平.进而指出目前该景区存在的相关问题,并积极探索目前抱犊崮景区发展旅游业的新途径,以期为抱犊崮国家森林公园景区的进一步规划和发展提供参考,进而提升景区的整体竞争力.
目前棘莊市正在大力髮展旅遊業,而景區遊客的滿意度又與景區的髮展息息相關,因此筆者通過實地對抱犢崮國傢森林公園景區的問捲調研以及深度訪談,應用EXCEL2003、SPSS11.5等軟件分析該景區旅遊者的特徵、旅遊者對抱犢崮景區的體驗感知,及其相關性等多箇方麵的數據.經過統計分析得齣遊客對該景區各方麵的感知度,可見遊客對抱犢崮景區的總體滿意度處于一般水平.進而指齣目前該景區存在的相關問題,併積極探索目前抱犢崮景區髮展旅遊業的新途徑,以期為抱犢崮國傢森林公園景區的進一步規劃和髮展提供參攷,進而提升景區的整體競爭力.
목전조장시정재대력발전여유업,이경구유객적만의도우여경구적발전식식상관,인차필자통과실지대포독고국가삼림공완경구적문권조연이급심도방담,응용EXCEL2003、SPSS11.5등연건분석해경구여유자적특정、여유자대포독고경구적체험감지,급기상관성등다개방면적수거.경과통계분석득출유객대해경구각방면적감지도,가견유객대포독고경구적총체만의도처우일반수평.진이지출목전해경구존재적상관문제,병적겁탐색목전포독고경구발전여유업적신도경,이기위포독고국가삼림공완경구적진일보규화화발전제공삼고,진이제승경구적정체경쟁력.
Look at present is to develop tourism,and scenic spot of the satisfaction of tourists and the development of scenic spot interest rate phase.Based on the field to hold multifunction young national forest park of the questionnaire investigation and scenic depth interview,application EXCEL2003,SPASS11.5 software,we analysis of the scenic spot of the tourists'characteristics,tourists to hold multifunction of scenic spot young perception experience,and its relevance,and other aspects of the data.Through statistical analysis of the scenic spot tourists all aspects of perception degrees, visible to hold multifunction young visitors of scenic overall satisfaction in general level.Then pointed out that at present the scenic spot the problems that exist,and actively explore currently hold multifunction young new way of developing tourism scenic spots,so as to young hold multifunction national forest park of scenic spot further planning and development for reference,and to enhance the overall competitiveness of scenic spot.