CAJ | 학술논문

节俭式创新是与新兴市场环境特征与消费模式相契合的创新形态，主要通过新的思维、模式、技术、流程与方法在大幅度降低成本的同时来提供可接受甚至高水平的质量与性能，本质是通过更少的投入来创造更多价值以满足更大规模群体的多元化需求。对该领域进行初步的理论探索，首先界定节俭式创新的理论内涵，进而与Jugaad创新、包容性创新和逆向创新等概念进行比较，最后提出包含四种环境特质与三个关键流程的理论分析框架。
절검식창신시여신흥시장배경특정여소비모식상계합적창신형태，주요통과신적사유、모식、기술、류정여방법재대폭도강저성본적동시래제공가접수심지고수평적질량여성능，본질시통과경소적투입래창조경다개치이만족경대규모군체적다원화수구。대해영역진행초보적이론탐색，수선계정절검식창신적이론내함，진이여Jugaad창신、포용성창신화역향창신등개념진행비교，최후제출포함사충배경특질여삼개관건류정적이론분석광가。
Frugal innovation, as a new innovation form, fits well with the environment properties and consumption pattern. Mainly through the new ways of thinking, models, technologies, processes and methods to reduce cost sig-nificantly as well as provide acceptable even high level quality and features, the nature of frugal innovation is to use less input to create more value for diverse demand of more people. This paper makes a preliminary theoreti-cal exploration to the field by giving the denotation and connotation of the frugal innovation by comparing the concept with jugaad innovation, inclusive innovation and reverse innovation. Then, a theoretical framework is sug-gested to help analyzing the environment and key processes of frugal innovation.