CAJ | 학술논문

本文以Steers, R. M.和Nardon, L提出的与全球经济中的社交和商务实际相关5个问题为基础,结合Hofstede的文化洋葱理论,提炼出跨国公司管理中跨文化研究的文化核心维度,从文化的显性及隐性角度探讨了文化核心维度的构成.在此基础上,针对美国在华跨国公司中美之间文化差异的具体体现,重点分析并探讨了文化显性差异和文化隐性差异对跨国公司跨文化管理的影响.跨国公司经营中最常见和最公开化的文化差异,就是来自行为者双方的象征符号系统之间的差异,即文化显性差异.除此之外,权力分配、社会组织、与环境关系、时间模式及规则导向这些文化隐性维度所带来的差异更是不容忽视.文章最后指出美国在华跨国公司不仅存在中美文化差异现象,而且还存在中美文化重叠现象,也就是在中美两种文化的交互影响下,其本身原有的独特的特征已经逐渐不明显,取而代之的则是文化的融汇现象.
본문이Steers, R. M.화Nardon, L제출적여전구경제중적사교화상무실제상관5개문제위기출,결합Hofstede적문화양총이론,제련출과국공사관리중과문화연구적문화핵심유도,종문화적현성급은성각도탐토료문화핵심유도적구성.재차기출상,침대미국재화과국공사중미지간문화차이적구체체현,중점분석병탐토료문화현성차이화문화은성차이대과국공사과문화관리적영향.과국공사경영중최상견화최공개화적문화차이,취시래자행위자쌍방적상정부호계통지간적차이,즉문화현성차이.제차지외,권력분배、사회조직、여배경관계、시간모식급규칙도향저사문화은성유도소대래적차이경시불용홀시.문장최후지출미국재화과국공사불부존재중미문화차이현상,이차환존재중미문화중첩현상,야취시재중미량충문화적교호영향하,기본신원유적독특적특정이경축점불명현,취이대지적칙시문화적융회현상.
Based on the five essential issues concerning the social and business reality in global economy proposed by Steers, R. M. and Nardon, L, together with the cultural theory of Hofstede's "Onion Culture", the authors put forward the cultural core dimensions to analyze the cultural differences between China and US in the management of MNCs (Multinational corporations) from the perspective of explicit culture dimension. The emphasis is focused on the analysis and exploration of the cultural explicit and tacit differences and the influences on MNCs' cross-cultural management. The most commonly-seen and publicly-observed cultural differences in the operation of MNCs lie in the behavior of both symbol systems which reflect themselves in the explicit cultural differences. In addition, the tacit cultural differences, which fall into power distribution, social organization, the environment, time mode, and rule orientation, shall never be ignored. Finally cultural overlapping phenomenon is discussed further together with the existence of cultural differences in Sino-US MNCs which refer to the phenomenon that with the interaction of two cultures, integration gradually replaces the inconspicuous characteristics of cultural intrinsic features.