安徽农学通报
安徽農學通報
안휘농학통보
AUHUI AGRICULTURAL SCIENCE BULLETIN
2013年
8期
142-143
,共2页
永安市上坪村%乡村旅游%SWOT分析
永安市上坪村%鄉村旅遊%SWOT分析
영안시상평촌%향촌여유%SWOT분석
Shangping village of Yong’an city%Rural tourism%SWOT analysis
福建省永安市上坪村拥有独特的天然旅游资源,但其开发利用却还处于起步阶段.通过对永安市上坪村的实地调查,利用SWOT分析方法对其乡村旅游的优势、劣势、机遇和威胁进行了详细的分析,并提出相应的发展策略与建议,为上坪村发展乡村旅游提供参考.
福建省永安市上坪村擁有獨特的天然旅遊資源,但其開髮利用卻還處于起步階段.通過對永安市上坪村的實地調查,利用SWOT分析方法對其鄉村旅遊的優勢、劣勢、機遇和威脅進行瞭詳細的分析,併提齣相應的髮展策略與建議,為上坪村髮展鄉村旅遊提供參攷.
복건성영안시상평촌옹유독특적천연여유자원,단기개발이용각환처우기보계단.통과대영안시상평촌적실지조사,이용SWOT분석방법대기향촌여유적우세、열세、궤우화위협진행료상세적분석,병제출상응적발전책략여건의,위상평촌발전향촌여유제공삼고.
There are unique natural tourism resources in Shangping Village,Yong’an City. But its development and utilization is still in the infant stage. Based on the method of field survey and SWOT analysis,the advantag?es,disadvantages,opportunities and challenges of rural tourism development status in Shangping Village were ana?lyzed in this paper. Then the countermeasures which were appropriate for the local development of Shangping Vil?lage were puts forward as the scientific proof for the rural tourism development in Shangping Village.