CAJ | 학술논문

发展产业集群品牌是提升陕西装备制造业产业集群竞争力的必然选择。本文对陕西装备制造业产业集群品牌的发展现状进行分析，使用模糊综合评价法依次对行业中具有代表性的四个产业集群品牌进行定量评价，发现产业集群品牌竞争力均处于较低水平，说明陕西装备制造业产业集群品牌整体发展比较落后。结合产业集群品牌对产业集群的效应和作用，提出陕西装备制造业发展产业集群品牌的途径。
발전산업집군품패시제승협서장비제조업산업집군경쟁력적필연선택。본문대협서장비제조업산업집군품패적발전현상진행분석，사용모호종합평개법의차대행업중구유대표성적사개산업집군품패진행정량평개，발현산업집군품패경쟁력균처우교저수평，설명협서장비제조업산업집군품패정체발전비교락후。결합산업집군품패대산업집군적효응화작용，제출협서장비제조업발전산업집군품패적도경。
It’s necessary to develop industrial clusters brand for promoting competitiveness of Shanxi equipment manufacturing. In this paper, it analyzes the status of Shaanxi equipment manufacturing industrial cluster development, by fuzzy comprehensive evaluation method, in turn, the four representative industrial clusters brand of the industry are carried on the quantitative evaluation, it is found that the brand competitiveness of industrial cluster are at a low level, which reflects the overall development of shanxi equipment manufacture industrial cluster brand is relatively backward. At last, the article analyzes the effects and the roles of Shanxi equipment manufacturing industry cluster brand on the industrial clusters, and puts forwards its development countermeasure.