CAJ | 학술논문

民间艺术是旅游开发不可或缺的重要资源，旅游开发也是民间艺术传承、传播与发展的重要方式与动力。在旅游开发中，民间艺术与旅游产业的结合是双方自我发展的必然要求，其关键在于民间艺术实现从文化资源到旅游资本的转化。文章从学术史回顾入手，论述了民间艺术的旅游价值，重点研究了三条民间艺术的旅游开发路径。民间艺术的旅游开发过程实质上是其自身价值在旅游产业中被重新发掘和再创造的过程，又因为其自身特质，在旅游开发过程中需要走差异化开发之路。
민간예술시여유개발불가혹결적중요자원，여유개발야시민간예술전승、전파여발전적중요방식여동력。재여유개발중，민간예술여여유산업적결합시쌍방자아발전적필연요구，기관건재우민간예술실현종문화자원도여유자본적전화。문장종학술사회고입수，논술료민간예술적여유개치，중점연구료삼조민간예술적여유개발로경。민간예술적여유개발과정실질상시기자신개치재여유산업중피중신발굴화재창조적과정，우인위기자신특질，재여유개발과정중수요주차이화개발지로。
Folk art is an integral part of an important resource for tourism development, Tourism development is an important way of folk art inheritance, propagation and development and power. In tourism development, combined with folk art and tourism industry is the inevitable requirement of both self-development, the key lies in the folk art to realize the transformation from cultural resources to the tourism capital. This paper starts from the review of the academic history, discusses the tourism value of folk art, focuses on tourism development path of three folk art. Tourism development process is essentially folk art was rediscovered its own value in the tourism industry and the re-creation process, and because of its own characteristics, the tourism development process needs to take the difference in the development of the road.