CAJ | 학술논문

在描述性分析的基础上，选用2000—2012年13年数据，运用聚类分析方法对新疆入境旅游客源市场进行分类，以期优化新疆入境旅游客源市场结构。结果表明：新疆入境旅游客源市场大致可分为6类，其中欧洲市场中俄罗斯入疆人数较多，亚洲、美洲、大洋洲市场入疆人数相对较少；并且近程市场所占份额远超过远程市场。针对这些情况，提出了4条拓展新疆入境旅游客源市场的对策建议。
재묘술성분석적기출상，선용2000—2012년13년수거，운용취류분석방법대신강입경여유객원시장진행분류，이기우화신강입경여유객원시장결구。결과표명：신강입경여유객원시장대치가분위6류，기중구주시장중아라사입강인수교다，아주、미주、대양주시장입강인수상대교소；병차근정시장소점빈액원초과원정시장。침대저사정황，제출료4조탁전신강입경여유객원시장적대책건의。
On the basis of descriptive analysis,this paper choose 13 year data from 2000 to 2012 and use the cluste-ring analysis method to classify inbound tourism tourist market in Xinjiang aiming to optimize the structure of in-bound tourism tourist market in Xinjiang.The results show that the entry tourism tourist market in Xinjiang can be roughly divided into six types;of the European market,Russian visitors are big in number.Asian,the American and Oceania visitors is relatively small in number.In order to expand the Xinjiang inbound tourism market,the paper puts forward the countermeasures and Suggestions.