河北经贸大学学报(综合版)
河北經貿大學學報(綜閤版)
하북경무대학학보(종합판)
JOURNAL OF HEBEI UNIVERSITY OF ECONOMICS AND TRADE(COMPREHENSIVE EDITION)
2014年
4期
88-91
,共4页
民间艺术%产业价值链%价值链分析法%非物质文化遗产%文化资源%曲阳石雕%文化产业基地%区域性特色文化产业群
民間藝術%產業價值鏈%價值鏈分析法%非物質文化遺產%文化資源%麯暘石彫%文化產業基地%區域性特色文化產業群
민간예술%산업개치련%개치련분석법%비물질문화유산%문화자원%곡양석조%문화산업기지%구역성특색문화산업군
folk art industry%industrial value chain%value chain analysis method%non-material cultural heritage%cultural re-sources%Quyang stone carving%cultural industrial base%regional distinctive culture industrial cluster
运用查尔斯·兰蒂的“价值链分析法”,可以将曲阳石雕的产业价值链分为五个环节,即创意形成、产品形成、商品包装、渠道传播、分配销售,在这样一个产业链条构建中存在产品缺乏个性和创意、原材料成本较高等问题,因此,构建民间艺术产业价值链可以从储备人才、鼓励创新等方面着手进行。
運用查爾斯·蘭蒂的“價值鏈分析法”,可以將麯暘石彫的產業價值鏈分為五箇環節,即創意形成、產品形成、商品包裝、渠道傳播、分配銷售,在這樣一箇產業鏈條構建中存在產品缺乏箇性和創意、原材料成本較高等問題,因此,構建民間藝術產業價值鏈可以從儲備人纔、鼓勵創新等方麵著手進行。
운용사이사·란체적“개치련분석법”,가이장곡양석조적산업개치련분위오개배절,즉창의형성、산품형성、상품포장、거도전파、분배소수,재저양일개산업련조구건중존재산품결핍개성화창의、원재료성본교고등문제,인차,구건민간예술산업개치련가이종저비인재、고려창신등방면착수진행。
Based on Charles Randy's "value chain analysis", Quyang stone carving industry value chain can be divided into five parts, namely, the creation formation, product formation, packaging, channel transmission and sales distribution. The con-stitution of such industry chain exists many problems, such as lack of personality and creativity, higher raw material costs and other issues. Therefore, to build folk art industry value chain, we can proceed from reserving personnel and encouraging inno-vation, etc.