CAJ | 학술논문

随着自媒体在大学生中的影响力与日俱增，高校思政工作者也意识到自媒体在学生思政工作中的重要作用。如何适应时代环境，转变传统媒体环境下的思想政治教育工作思路，创新高职思政工做成为有待解决的问题。本文通过自媒体对高职学生的影响分析，对高职思政工作模式产生的冲击和挑战，探讨自媒体视域下如何创新高职思政工作。
수착자매체재대학생중적영향력여일구증，고교사정공작자야의식도자매체재학생사정공작중적중요작용。여하괄응시대배경，전변전통매체배경하적사상정치교육공작사로，창신고직사정공주성위유대해결적문제。본문통과자매체대고직학생적영향분석，대고직사정공작모식산생적충격화도전，탐토자매체시역하여하창신고직사정공작。
With the increasing influence of the we media on college students , ideological and political workers also realized the impor-tance of the we media . Educator should keep up with the environmental demands , change own working thought in the traditional media , and innovate ideological and political work in higher vocational college . This paper , based on the analysis of the influence of the we me-dia on college students, discusses how to innovate ideological and political work in the view of the we media .