价值工程
價值工程
개치공정
VALUE ENGINEERING
2015年
4期
17-18,19
,共3页
航空货代%客户关系管理%CRM优化
航空貨代%客戶關繫管理%CRM優化
항공화대%객호관계관리%CRM우화
air freight forwarding%customer relationship management%CRM optimization
伴随着贸易全球化进程的不断推进和我国航空运输业的快速发展，民航运输产业正呈现出迅猛发展的蓬勃生机。在民航物流业快速发展的同时，客户对其要求也在不断的提高。本文通过相关数据分析中小型航空货代公司现状，以上海某国际物流公司（简称：XSJ）的客户关系管理为研究对象，通过业务流程分析，提出优化方案，为所在行业的企业客户关系管理提供借鉴。
伴隨著貿易全毬化進程的不斷推進和我國航空運輸業的快速髮展，民航運輸產業正呈現齣迅猛髮展的蓬勃生機。在民航物流業快速髮展的同時，客戶對其要求也在不斷的提高。本文通過相關數據分析中小型航空貨代公司現狀，以上海某國際物流公司（簡稱：XSJ）的客戶關繫管理為研究對象，通過業務流程分析，提齣優化方案，為所在行業的企業客戶關繫管理提供藉鑒。
반수착무역전구화진정적불단추진화아국항공운수업적쾌속발전，민항운수산업정정현출신맹발전적봉발생궤。재민항물류업쾌속발전적동시，객호대기요구야재불단적제고。본문통과상관수거분석중소형항공화대공사현상，이상해모국제물류공사（간칭：XSJ）적객호관계관리위연구대상，통과업무류정분석，제출우화방안，위소재행업적기업객호관계관리제공차감。
With the rapid development of trade globalization and China's aviation industry, the civil aviation transportation industry is showing a vigorous development. With the rapid development of civil aviation logistics industry at the same time, requirements of customers for them are constantly improving. Through the status analysis of relevant data of small air freight forwarding companies, taking Shanghai International Logistics Company Limited (referred as: XSJ) customer relationship management as the research object. Through the business process analysis, optimization solutions are proposed to provide the references for the customer relationship management of enterprise in this industry.
