齐鲁师范学院学报
齊魯師範學院學報
제로사범학원학보
JOURNAL OF SHANDONG EDUCATION INSTITUTE
2015年
1期
109-112
,共4页
钟安石%里昂惕夫·利迪雅·谢尔盖耶夫娜
鐘安石%裏昂惕伕·利迪雅·謝爾蓋耶伕娜
종안석%리앙척부·리적아·사이개야부나
无形资源%无形资源分类%易辨认的无形资源%不易辨认的无形资源
無形資源%無形資源分類%易辨認的無形資源%不易辨認的無形資源
무형자원%무형자원분류%역변인적무형자원%불역변인적무형자원
Intangible resources%Classification of intangible resources%Recognizable intangible resources%Unrecognizable intangible resources
无形资源是一种能为企业带来未来收益的没有实物形态的非货币资源。现代企业的盈利模式已不再单纯依赖有形资源,企业迫切需要找到能迅速提高有形资源获利能力的秘籍。无形资源对有形资源及经营绩效的影响既不是完全不稳定,也不是全部易于控制,将无形资源分为易辨认的无形资源和不易辨认的无形资源。通过阐述两类无形资源的具体内容和作用机理,认为无形资源依托有形资源,并作用于有形资源,进而提升企业的盈利能力和核心竞争力。
無形資源是一種能為企業帶來未來收益的沒有實物形態的非貨幣資源。現代企業的盈利模式已不再單純依賴有形資源,企業迫切需要找到能迅速提高有形資源穫利能力的祕籍。無形資源對有形資源及經營績效的影響既不是完全不穩定,也不是全部易于控製,將無形資源分為易辨認的無形資源和不易辨認的無形資源。通過闡述兩類無形資源的具體內容和作用機理,認為無形資源依託有形資源,併作用于有形資源,進而提升企業的盈利能力和覈心競爭力。
무형자원시일충능위기업대래미래수익적몰유실물형태적비화폐자원。현대기업적영리모식이불재단순의뢰유형자원,기업박절수요조도능신속제고유형자원획리능력적비적。무형자원대유형자원급경영적효적영향기불시완전불은정,야불시전부역우공제,장무형자원분위역변인적무형자원화불역변인적무형자원。통과천술량류무형자원적구체내용화작용궤리,인위무형자원의탁유형자원,병작용우유형자원,진이제승기업적영리능력화핵심경쟁력。
Intangible resources are the intangible non-monetary resources which can bring the enterprises future earnings. The profit models of modern enterprises do not simply rely on tangible resources, and the enterprises are in urgent need of the secret of improving the profits of tangible resources rapidly. After investigation, the author finds that the impact of intangible resources on tangible resources and business performance is neither totally instable nor controllable. And then we can divide intangible resources into two categories, namely, the recognizable intangible resources and the unrecognizable intangible resources. This dissertation mainly interprets the specific content and mechanism of two kinds of intangible resources. Intangible resources improve the profitability and core competitiveness of the enterprises by relying on and exerting an influence on tangible resources.