CAJ | 학술논문

研究了用户企业物联网商业模式的多维构思及其对企业绩效的直接和间接影响。通过问卷调查收集142家企业数据，并应用层次回归方法对相关假设进行了检验。研究发现，用户企业物联网商业模式由基于感知的效率、基于感知的新颖、基于智能的效率与基于智能的新颖4个维度构成；用户企业物联网商业模式各个维度不仅对企业绩效有直接影响，而且通过顾客集成的中介作用对企业绩效产生间接影响。
연구료용호기업물련망상업모식적다유구사급기대기업적효적직접화간접영향。통과문권조사수집142가기업수거，병응용층차회귀방법대상관가설진행료검험。연구발현，용호기업물련망상업모식유기우감지적효솔、기우감지적신영、기우지능적효솔여기우지능적신영4개유도구성；용호기업물련망상업모식각개유도불부대기업적효유직접영향，이차통과고객집성적중개작용대기업적효산생간접영향。
This paper explores the dimensions of the business model of the Internet of Things and their direct and indirect influence on firm performance .Using hierarchical regression analysis with data from 142 firms ,this paper shows that the business model of the Internet of Things is a multidimensional construct comprising the efficiency based on sensing ,the novelty based on sensing ,the efficiency based on intelligence ,and the novelty based on intelligence .T he results also dem‐onstrate that every dimension mentioned not only has a direct influence on firm performance but also has an indirect influ‐ence on firm performance through the mediating role of customer integration .