江苏理工学院学报
江囌理工學院學報
강소리공학원학보
Journal of Jiangsu Teachers University of Technology
2014年
5期
77-79
,共3页
动漫期刊%制约因素%产业链%生态学
動漫期刊%製約因素%產業鏈%生態學
동만기간%제약인소%산업련%생태학
anime journals%restricting factors%industrial chain%ecology
动漫期刊作为动漫产业链的前端,是动漫产业发展的先行者。近年来,中国动漫期刊市场呈现井喷式发展的同时其生态环境逐渐恶化。在动漫期刊这个系统主体和要素都具有开放性、动态性和网络化的系统中,扶持政策缺少针对性和可操作性以及出版市场秩序管理制度改革滞后的政策环境;动漫产业链各节点缺乏联系、沟通、合作,市场定位和布局凌乱,同质化低水平竞争的产业环境;动漫作品原创和期刊编辑、经营人才匮乏的资源环境是制约动漫期刊健康发展的主要因素。
動漫期刊作為動漫產業鏈的前耑,是動漫產業髮展的先行者。近年來,中國動漫期刊市場呈現井噴式髮展的同時其生態環境逐漸噁化。在動漫期刊這箇繫統主體和要素都具有開放性、動態性和網絡化的繫統中,扶持政策缺少針對性和可操作性以及齣版市場秩序管理製度改革滯後的政策環境;動漫產業鏈各節點缺乏聯繫、溝通、閤作,市場定位和佈跼凌亂,同質化低水平競爭的產業環境;動漫作品原創和期刊編輯、經營人纔匱乏的資源環境是製約動漫期刊健康髮展的主要因素。
동만기간작위동만산업련적전단,시동만산업발전적선행자。근년래,중국동만기간시장정현정분식발전적동시기생태배경축점악화。재동만기간저개계통주체화요소도구유개방성、동태성화망락화적계통중,부지정책결소침대성화가조작성이급출판시장질서관리제도개혁체후적정책배경;동만산업련각절점결핍련계、구통、합작,시장정위화포국릉란,동질화저수평경쟁적산업배경;동만작품원창화기간편집、경영인재궤핍적자원배경시제약동만기간건강발전적주요인소。
Anime journals as the front end of the animation industry chain,is the pioneer of the animation indus-try development.In recent years,the journal of the Chinese animation market presents the explosive growth of the deteriorating ecological environment at the same time.Elements in the system main body and anime have open,dynamic and network system,supporting policies lack of pertinence and operability,and publication man-agement system reform lags behind the policy environment;Animation industry chain of each node lack of con-tact,communication and cooperation,market orientation and layout is messy,homogeneity and low level compe-tition,the industry environment;Original animation works and journal editors and lack of business resources and environment is a major factor which restricts the healthy development of anime journals.