CAJ | 학술논문

通过对常州科教城三所高校的大学生进行关于微公益的抽样问卷调查分析，表明大学生参与微公益活动的持续性不足、微公益理念淡薄，但参与微公益的主体意愿较强、喜欢简单便捷的微公益活动方式、渴望校园微公益网络平台。据此提出，高校应该推广微公益理念、倡导“行动＋传播”的微公益活动方式、搭建校园微公益第三方平台，以更好地推动微公益事业的发展。
통과대상주과교성삼소고교적대학생진행관우미공익적추양문권조사분석，표명대학생삼여미공익활동적지속성불족、미공익이념담박，단삼여미공익적주체의원교강、희환간단편첩적미공익활동방식、갈망교완미공익망락평태。거차제출，고교응해추엄미공익이념、창도“행동＋전파”적미공익활동방식、탑건교완미공익제삼방평태，이경호지추동미공익사업적발전。
The analysis of the questionnaire sampling survey of the students in one university and two vocational col-leges in Changzhou Science and Education Town shows their lack of persistence in the participation of micro public welfare activities,weak consciousness of micro public welfare,strong subjective will for the participation,preference for simple and convenient ways of participation and longing for network platforms of micro public welfare on cam-pus.This article suggests popularizing the concept of micro public welfare,advocating the“action+spread”mode of micro public welfare activities and constructing third-party platforms of micro public welfare on campus,to better promote the development of the cause of micro public welfare.