中华医学图书情报杂志
中華醫學圖書情報雜誌
중화의학도서정보잡지
CHINESE JOURNAL OF MEDICAL LIBRARY AND INFORMATION SCIENCE
2015年
5期
62-65
,共4页
尤伟杰%李小萍%郭青%武建虎%姜晓舜
尤偉傑%李小萍%郭青%武建虎%薑曉舜
우위걸%리소평%곽청%무건호%강효순
《武警医学》%学术水平%SWOT分析%发展策略%情报学
《武警醫學》%學術水平%SWOT分析%髮展策略%情報學
《무경의학》%학술수평%SWOT분석%발전책략%정보학
Medical Journal of PAPF%Academic level%SWOT analysis%Development strategy%Information sci-ence
运用SWOT战略管理理论分析《武警医学》期刊的学术水平及自身能力因素,明确其存在的优势、劣势和通过分析期刊所处的内、外部竞争环境,指出其机会与威胁的基础上,将各种因素排序并构造SWOT矩阵,提出了与国内外期刊业竞争态势相适应、代表武警部队医学科技发展方向的《武警医学》学术发展策略。
運用SWOT戰略管理理論分析《武警醫學》期刊的學術水平及自身能力因素,明確其存在的優勢、劣勢和通過分析期刊所處的內、外部競爭環境,指齣其機會與威脅的基礎上,將各種因素排序併構造SWOT矩陣,提齣瞭與國內外期刊業競爭態勢相適應、代錶武警部隊醫學科技髮展方嚮的《武警醫學》學術髮展策略。
운용SWOT전략관리이론분석《무경의학》기간적학술수평급자신능력인소,명학기존재적우세、열세화통과분석기간소처적내、외부경쟁배경,지출기궤회여위협적기출상,장각충인소배서병구조SWOT구진,제출료여국내외기간업경쟁태세상괄응、대표무경부대의학과기발전방향적《무경의학》학술발전책략。
The advantages and disadvantages , internal and external environments of Medical Journal of PAPF were analyzed by SWOT strategic management theory analysis with its opportunity and threats pointed out.Different fac-tors for the development of Medical Journal of PAPF were ranked to produce a SWOT matrix.The strategies were put forward for the development of Medical Journal of PAPF that represents the future direction of medical sciences in PAPF in order to keep abreast of competition with other domestic and foreign journals .