CAJ | 학술논문

建立由两个竞争制造商和单一零售商组成的闭环供应链模型，将不同模式下的决策进行比较，并通过Shapley值法对系统进行策略协调。结论表明：自由竞争的两个制造商面对相同的产品需求函数和废旧品回收函数，在成本相同情况下，各决策变量对应相等。在集中决策模型中产品销售量、废旧产品回收量和回收率最高，系统总利润也最高。运用Shapley值法可以对系统进行优化，实现帕累托改进。在传统的正向供应链中，系统总利润随零售价格敏感系数增加而增加。相反，在逆向供应链中，系统总利润随回收价格敏感系数增加而减少。
건립유량개경쟁제조상화단일령수상조성적폐배공응련모형，장불동모식하적결책진행비교，병통과Shapley치법대계통진행책략협조。결론표명：자유경쟁적량개제조상면대상동적산품수구함수화폐구품회수함수，재성본상동정황하，각결책변량대응상등。재집중결책모형중산품소수량、폐구산품회수량화회수솔최고，계통총리윤야최고。운용Shapley치법가이대계통진행우화，실현파루탁개진。재전통적정향공응련중，계통총리윤수령수개격민감계수증가이증가。상반，재역향공응련중，계통총리윤수회수개격민감계수증가이감소。
This study establishes the closed-loop supply chain model composed by two competitive manufactures and a single retailer. It compares the profits under different decisions and adopts Shapley method to coordinate the system. Findings are as follows:Decision variables for two competitive manufactures are equal when they have the same demand function of products and recovery function of waste products based on the same cost; The system profit is highest under centralized decision strategy when the rate of product demanding, recycling of waste prod?ucts and recovery is the most efficient. The Shapley model can thus optimize the system in order to realize Pareto improvement. In traditional forward supply chain, the total profit of the system increases with increasing sensitive varieties of the retail price. On the contrary, in reverse supply chain, the gross profit decreases with the increase of price sensitive varieties.