科技管理研究
科技管理研究
과기관리연구
SCIENCE AND TECHNOLOGY MANAGEMENT RESEARCH
2015年
7期
130-135
,共6页
供应链协同%横向协同%纵向协同%博弈论
供應鏈協同%橫嚮協同%縱嚮協同%博弈論
공응련협동%횡향협동%종향협동%박혁론
supply chain collaboration%horizontal collaboration%vertical collaboration%game theory
当前关于供应链协同的研究主要面向于横向协同或纵向协同,对于物流服务商参与的供应链研究也主要体现在纵向协同的层面上,而现实中,供应链系统上下游企业在进行纵向协同的过程中也可能同时采取横向协同的形式。基于此,建立了由供应商、物流服务商和两销售商组成的供应链系统,通过对两销售商不同供应链协同方式比较发现,仅横向协同的供应链系统优于横、纵均不协同的供应链系统,且横向协同供应链具有纵向溢出效应。进一步将横、纵双向协同的供应链模型与仅横向协同的供应链模型进行对比发现,横、纵双向协同情形下,不仅市场需求量增大,销售商的创新投入也加大,并且销售商的单位销售成本也降低,更关键的是系统总利润获得了提高,消费者满意度也进一步改善。最后通过算例对结论进行了论证。
噹前關于供應鏈協同的研究主要麵嚮于橫嚮協同或縱嚮協同,對于物流服務商參與的供應鏈研究也主要體現在縱嚮協同的層麵上,而現實中,供應鏈繫統上下遊企業在進行縱嚮協同的過程中也可能同時採取橫嚮協同的形式。基于此,建立瞭由供應商、物流服務商和兩銷售商組成的供應鏈繫統,通過對兩銷售商不同供應鏈協同方式比較髮現,僅橫嚮協同的供應鏈繫統優于橫、縱均不協同的供應鏈繫統,且橫嚮協同供應鏈具有縱嚮溢齣效應。進一步將橫、縱雙嚮協同的供應鏈模型與僅橫嚮協同的供應鏈模型進行對比髮現,橫、縱雙嚮協同情形下,不僅市場需求量增大,銷售商的創新投入也加大,併且銷售商的單位銷售成本也降低,更關鍵的是繫統總利潤穫得瞭提高,消費者滿意度也進一步改善。最後通過算例對結論進行瞭論證。
당전관우공응련협동적연구주요면향우횡향협동혹종향협동,대우물류복무상삼여적공응련연구야주요체현재종향협동적층면상,이현실중,공응련계통상하유기업재진행종향협동적과정중야가능동시채취횡향협동적형식。기우차,건립료유공응상、물류복무상화량소수상조성적공응련계통,통과대량소수상불동공응련협동방식비교발현,부횡향협동적공응련계통우우횡、종균불협동적공응련계통,차횡향협동공응련구유종향일출효응。진일보장횡、종쌍향협동적공응련모형여부횡향협동적공응련모형진행대비발현,횡、종쌍향협동정형하,불부시장수구량증대,소수상적창신투입야가대,병차소수상적단위소수성본야강저,경관건적시계통총리윤획득료제고,소비자만의도야진일보개선。최후통과산례대결론진행료론증。
At present,research of supply chain system is mainly about the horizontal or vertical collaboration,and logistics service supply chain is also studied at the level of vertical collaboration,but in reality,supply chain enterprises may also take horizontal collaboration in vertical collaboration process.Based on this,supply chain system is consisted of supplier, logistics service provider and two vendors in this paper.The paper indicates that horizontal collaboration is superior to non-horizontal innovation by comparison,and horizontal collaboration has “vertical spillover”effect.Further comparison is made between horizontal -vertical two -way collaboration model and single horizontal collaboration model.Then we found market demand is increased;business innovation is also increased;the unit cost of sales is reduced in supply chain system of horizontal -vertical two -way collaboration,but the most important problem is that the total profit is increased and con-sumer satisfaction is improved.Finally,conclusion is proved with a numerical example.