酿酒科技
釀酒科技
양주과기
LIQUOR-MAKING SCIENCE & TECHNOLOGY
2015年
4期
124-129
,共6页
葡萄酒产业%生产要素%需求条件%有机产品%协同创新
葡萄酒產業%生產要素%需求條件%有機產品%協同創新
포도주산업%생산요소%수구조건%유궤산품%협동창신
grape wine industry%production factor%demand conditions%organic product%collaborative innovation
作为优势特色产业,甘肃省葡萄酒产业在诸多领域拥有占据比较优势的竞争要素,但同样面临着产业升级的机遇与挑战。应用钻石模型体系分析了甘肃省葡萄酒产业的发展现状与竞争优势,并从产区品牌建设、产品组合设计、市场建设和产业集群协同创新等四方面提出了该产业的升级与发展战略。
作為優勢特色產業,甘肅省葡萄酒產業在諸多領域擁有佔據比較優勢的競爭要素,但同樣麵臨著產業升級的機遇與挑戰。應用鑽石模型體繫分析瞭甘肅省葡萄酒產業的髮展現狀與競爭優勢,併從產區品牌建設、產品組閤設計、市場建設和產業集群協同創新等四方麵提齣瞭該產業的升級與髮展戰略。
작위우세특색산업,감숙성포도주산업재제다영역옹유점거비교우세적경쟁요소,단동양면림착산업승급적궤우여도전。응용찬석모형체계분석료감숙성포도주산업적발전현상여경쟁우세,병종산구품패건설、산품조합설계、시장건설화산업집군협동창신등사방면제출료해산업적승급여발전전략。
As a competitive specialty industry, grape wine industry in Gansu has a big advantage in many production factors. However, the in-dustry still faces the challenges and the opportunities in industrial upgrading. In this paper, the present situations and the competitive advantag-es of grape wine industry in Gansu were analyzed by use of the diamond theory model, and its industrial upgrading and development strategies were put forward from four aspects including wine producing region brand building, product mix design, market developing and collaborative innovation.