湖北函授大学学报
湖北函授大學學報
호북함수대학학보
JOURNAL OF HUBEI CORRESPONDENCE UNIVERSITY
2015年
6期
5-6,18
,共3页
王晨%王爱丽%徐玉芳%鲁晶晶%申群英
王晨%王愛麗%徐玉芳%魯晶晶%申群英
왕신%왕애려%서옥방%로정정%신군영
民办高校%生源危机%内涵发展%品牌建设
民辦高校%生源危機%內涵髮展%品牌建設
민판고교%생원위궤%내함발전%품패건설
private higher college%students resource crisis%connotation development%brand construction
受适龄考生人数的逐年自然减少的影响,加之高校数量的增加及高校的扩招,生源危机日益突显。危机不仅会带来民办高校学生综合素质的持续下降,办学成本的相对增加,更会加速民办高校的优胜劣汰。民办高校的发展应从加强内涵建设、树立自身品牌,拓宽生源渠道、提高毕业生就业竞争力等方面不断寻求应对生源危机的方法和策略。
受適齡攷生人數的逐年自然減少的影響,加之高校數量的增加及高校的擴招,生源危機日益突顯。危機不僅會帶來民辦高校學生綜閤素質的持續下降,辦學成本的相對增加,更會加速民辦高校的優勝劣汰。民辦高校的髮展應從加彊內涵建設、樹立自身品牌,拓寬生源渠道、提高畢業生就業競爭力等方麵不斷尋求應對生源危機的方法和策略。
수괄령고생인수적축년자연감소적영향,가지고교수량적증가급고교적확초,생원위궤일익돌현。위궤불부회대래민판고교학생종합소질적지속하강,판학성본적상대증가,경회가속민판고교적우성렬태。민판고교적발전응종가강내함건설、수립자신품패,탁관생원거도、제고필업생취업경쟁력등방면불단심구응대생원위궤적방법화책략。
By the influence of the gradually decreasing number of candidates year by year and the increasing number of the higher colleges and its enrollment expansion,the problem of students resource crisis grows.The crisis will not only bring the continuous decline of the comprehensive quality of students in private higher colleges,the relative increase in the cost of run-ning colleges and will speed up the survival of the fittest in private colleges.The development of private higher Colleges should constantly seek the method and strategy to deal with the students resource crisis from strengthen the connotation construction, establish their own brands,widening the source channel and improving the employment competitiveness of graduates and so on.