重庆交通大学学报(社会科学版)
重慶交通大學學報(社會科學版)
중경교통대학학보(사회과학판)
JOURNAL OF CHONGQING JIAOTONG UNIVERSITY(SOCIAL SCIENCES EDITION)
2015年
2期
52-56
,共5页
五星级饭店%SCP范式%建议
五星級飯店%SCP範式%建議
오성급반점%SCP범식%건의
five-star hotel%SCP theory%suggestion
运用产业组织理论中的SCP分析框架“结构—行为—绩效”,分析我国五星级饭店的发展现状,揭示我国五星级饭店产业组织内部的市场结构、市场行为和市场绩效三者之间的关系、影响因素以及存在的问题,提出五星级饭店优化产业结构和提高产业绩效的建议。
運用產業組織理論中的SCP分析框架“結構—行為—績效”,分析我國五星級飯店的髮展現狀,揭示我國五星級飯店產業組織內部的市場結構、市場行為和市場績效三者之間的關繫、影響因素以及存在的問題,提齣五星級飯店優化產業結構和提高產業績效的建議。
운용산업조직이론중적SCP분석광가“결구—행위—적효”,분석아국오성급반점적발전현상,게시아국오성급반점산업조직내부적시장결구、시장행위화시장적효삼자지간적관계、영향인소이급존재적문제,제출오성급반점우화산업결구화제고산업적효적건의。
Based on the SCP analysis framework from industry organizational theory,namely“structure-conduct-performance”, the development situation of five-star hotels in China is analyzed. Then,the relationship,influencing factors and the existing problems among the market structure,market behavior and market performance are revealed,which is the five-star hotel industry in China at present within the organization. At last,suggestions about how to optimize industrial structure of five-star hotels and improvement of the performance of industry are put forward.