重庆交通大学学报(社会科学版)
重慶交通大學學報(社會科學版)
중경교통대학학보(사회과학판)
JOURNAL OF CHONGQING JIAOTONG UNIVERSITY(SOCIAL SCIENCES EDITION)
2015年
2期
97-100
,共4页
文化推广%定位%路径
文化推廣%定位%路徑
문화추엄%정위%로경
culture promotion%positioning%pathway
中国文化推广缺乏学术研究的引领和文化产业的支撑。中国文化推广的战略定位和实施路径应环绕三个枢纽展开:中国文化推广现状,中国文化推广路径,中国文化推广体系;着力解决好四个关键:文化推广路径调研,传统文化精品尤其是哲理思想和世界性理论问题互动,(多模态)影像片创意和精美制作,发展文化产业。只有这样,中国文化推广的春天甚至是夏天才会到来。
中國文化推廣缺乏學術研究的引領和文化產業的支撐。中國文化推廣的戰略定位和實施路徑應環繞三箇樞紐展開:中國文化推廣現狀,中國文化推廣路徑,中國文化推廣體繫;著力解決好四箇關鍵:文化推廣路徑調研,傳統文化精品尤其是哲理思想和世界性理論問題互動,(多模態)影像片創意和精美製作,髮展文化產業。隻有這樣,中國文化推廣的春天甚至是夏天纔會到來。
중국문화추엄결핍학술연구적인령화문화산업적지탱。중국문화추엄적전략정위화실시로경응배요삼개추뉴전개:중국문화추엄현상,중국문화추엄로경,중국문화추엄체계;착력해결호사개관건:문화추엄로경조연,전통문화정품우기시철리사상화세계성이론문제호동,(다모태)영상편창의화정미제작,발전문화산업。지유저양,중국문화추엄적춘천심지시하천재회도래。
Chinese culture promotion is deficient for the in efficient guidance of academic research and support of culture( promo-tion)industry. The strategic positioning and implementation pathway to Chinese culture promotion has to center round the three hubs of Chinese culture promotion:the status quo,the pathways,and the framework,in which the solutions of the four key is-sues should be critically handled:surveys of the pathway to Chinese culture promotion,interactions between traditional quality culture assets especially philosophical thoughts and worldwide theoretical problems,designing and manufacturing of multimodal publicity films,and development of culture( promotion)industries. Only through such measures will set in the spring or even the summer of Chinese culture promotion.