湖北体育科技
湖北體育科技
호북체육과기
JOURNAL OF HUBEI SPORTS SCIENCE
2015年
3期
244-247
,共4页
乒超联赛%双轨制%市场化%改革
乒超聯賽%雙軌製%市場化%改革
핑초련새%쌍궤제%시장화%개혁
table tennis super league%the double-track system%marketization%reform
当年乒乓球超级联赛在创建初期能够成功开展,双轨制在其中“功不可没”,而在新时期新形势下却成为了乒超联赛深度发展的绊脚石。2014赛季乒超联赛继2008赛季后再次失去冠名商,在一流的教练组、球员和一流的平台上组成的联赛却无法吸引到赞助商和观众。因而现在联赛想取得更长远的发展必须结合当前市场导向走职业市场化道路,实现真正意义上的管办分离:让俱乐部拥有运动员产权和肖像权,制定完整的转会制度和工资标准,废除联赛对外援的限制,并将运动员在联赛中的成绩作为运动员代表国家征战国际大赛的重要指标,才能真正体现“第三次创业”的意义,使乒超联赛走上一条可持续发展的道路,推动其实现乒坛NBA这一发展目标。
噹年乒乓毬超級聯賽在創建初期能夠成功開展,雙軌製在其中“功不可沒”,而在新時期新形勢下卻成為瞭乒超聯賽深度髮展的絆腳石。2014賽季乒超聯賽繼2008賽季後再次失去冠名商,在一流的教練組、毬員和一流的平檯上組成的聯賽卻無法吸引到讚助商和觀衆。因而現在聯賽想取得更長遠的髮展必鬚結閤噹前市場導嚮走職業市場化道路,實現真正意義上的管辦分離:讓俱樂部擁有運動員產權和肖像權,製定完整的轉會製度和工資標準,廢除聯賽對外援的限製,併將運動員在聯賽中的成績作為運動員代錶國傢徵戰國際大賽的重要指標,纔能真正體現“第三次創業”的意義,使乒超聯賽走上一條可持續髮展的道路,推動其實現乒罈NBA這一髮展目標。
당년핑퐁구초급련새재창건초기능구성공개전,쌍궤제재기중“공불가몰”,이재신시기신형세하각성위료핑초련새심도발전적반각석。2014새계핑초련새계2008새계후재차실거관명상,재일류적교련조、구원화일류적평태상조성적련새각무법흡인도찬조상화관음。인이현재련새상취득경장원적발전필수결합당전시장도향주직업시장화도로,실현진정의의상적관판분리:양구악부옹유운동원산권화초상권,제정완정적전회제도화공자표준,폐제련새대외원적한제,병장운동원재련새중적성적작위운동원대표국가정전국제대새적중요지표,재능진정체현“제삼차창업”적의의,사핑초련새주상일조가지속발전적도로,추동기실현핑단NBA저일발전목표。
At the beginning of the creation that table tennis super league successfully carried out,the double-track system has made difference, but which in the new era under the new situation has become a stumbling block to the depth development of ping super league. In the premier league, the 2014 table tennis season lose named again, after the 2008 season, although which are the first-class staffs, players and the first-class platform composed of league, they failed to attract sponsors and audience. So if we want to make long-term development league system, we must make it combined with the current professional market road, as to achieve real sense of separated. We will let the club have property and image rights of their athletes and the club need to develop complete system of transfer and wage. The league would make the abolition of restrictions on foreign aid. And the scores in the league is an important index of athletes who will be on behalf of the country in the international competition. The double-track system can make the table tennis super league step on the path of sustainable development,and promote table tennis to a real new era!