武汉纺织大学学报
武漢紡織大學學報
무한방직대학학보
Journal of Wuhan Institute of Science and Technology
2015年
2期
25-28
,共4页
新常态%旅游规划%发展战略
新常態%旅遊規劃%髮展戰略
신상태%여유규화%발전전략
the new normal%tourism planning%development strategy
新常态一词已越来越多地出现在各个领域。新常态,主要是指国家经济的发展态势,经济新常态具有中高速、优结构、新动力、多挑战的特点,旅游业的发展也呈现新常态。在新常态背景下,旅游规划需要关注新的问题,包括要素整合、产业优化、项目创新、品牌塑造等,基于新常态视角,从规划视野、开发定位、功能提升、文化挖掘、产业培育以及环境打造六个方面探索旅游规划的发展战略,为新时期旅游业的发展提供一定的战略指导。
新常態一詞已越來越多地齣現在各箇領域。新常態,主要是指國傢經濟的髮展態勢,經濟新常態具有中高速、優結構、新動力、多挑戰的特點,旅遊業的髮展也呈現新常態。在新常態揹景下,旅遊規劃需要關註新的問題,包括要素整閤、產業優化、項目創新、品牌塑造等,基于新常態視角,從規劃視野、開髮定位、功能提升、文化挖掘、產業培育以及環境打造六箇方麵探索旅遊規劃的髮展戰略,為新時期旅遊業的髮展提供一定的戰略指導。
신상태일사이월래월다지출현재각개영역。신상태,주요시지국가경제적발전태세,경제신상태구유중고속、우결구、신동력、다도전적특점,여유업적발전야정현신상태。재신상태배경하,여유규화수요관주신적문제,포괄요소정합、산업우화、항목창신、품패소조등,기우신상태시각,종규화시야、개발정위、공능제승、문화알굴、산업배육이급배경타조륙개방면탐색여유규화적발전전략,위신시기여유업적발전제공일정적전략지도。
The new normal now more and more appears in various fields. The new normal mainly refers to the development situation of national economy, the economy has the characteristics of high speed, the new normal in excellent structure, new power, many challenges, and the development of tourism also presents the new normal. In the new normal background, tourism planning needs to pay attention to new problems, including the elements of integration, industry optimization, project innovation, brand, the new normal based perspective, from the planning perspective, development positioning, function promotion, cultural mining, industry cultivation and build the environment six aspects to explore the tourism planning for the future development strategy, provide strategic guidance for the development of the tourism industry in the new period.