情报杂志
情報雜誌
정보잡지
JOURNAL OF INFORMATION
2015年
5期
159-162,195
,共5页
网络舆情事件%政府干预%logistic模型
網絡輿情事件%政府榦預%logistic模型
망락여정사건%정부간예%logistic모형
network public opinion event%government intervention%logistic model
转型期社会矛盾的增多,引发重大网络舆情事件频发。政府作为网络舆情应对的主要力量,其干预效果直接关系到政府在民众心中的公信力。在总结我国2007-2014年130起重大网络舆情事件特点的基础上,运用logis-tic模型对影响政府重大舆情事件干预效果的因素进行实证研究。研究发现,责任追究及惩处力度对政府干预效果作用最大,其次是信息发布的准确性和政府重视程度。最后,从网络监督机制、新闻发布制度和责任追究制度三方面提出相应对策建议。
轉型期社會矛盾的增多,引髮重大網絡輿情事件頻髮。政府作為網絡輿情應對的主要力量,其榦預效果直接關繫到政府在民衆心中的公信力。在總結我國2007-2014年130起重大網絡輿情事件特點的基礎上,運用logis-tic模型對影響政府重大輿情事件榦預效果的因素進行實證研究。研究髮現,責任追究及懲處力度對政府榦預效果作用最大,其次是信息髮佈的準確性和政府重視程度。最後,從網絡鑑督機製、新聞髮佈製度和責任追究製度三方麵提齣相應對策建議。
전형기사회모순적증다,인발중대망락여정사건빈발。정부작위망락여정응대적주요역량,기간예효과직접관계도정부재민음심중적공신력。재총결아국2007-2014년130기중대망락여정사건특점적기출상,운용logis-tic모형대영향정부중대여정사건간예효과적인소진행실증연구。연구발현,책임추구급징처력도대정부간예효과작용최대,기차시신식발포적준학성화정부중시정도。최후,종망락감독궤제、신문발포제도화책임추구제도삼방면제출상응대책건의。
The increased social conflicts during the current transition period have resulted in a high frequency of happening of critical net-work public opinion events. Government, as the major force of China's response to them, the intervention effect is directly related to its credibility. Based on the description of characteristics of 130 major network public opinion events, this paper conducts an empirical analy-sis on the key factors influencing intervention effect. It is found that, responsibility and penalties have the greatest effect, followed by the accuracy of the information release and the degree of importance government attaches to it. Finally, we put forward the corresponding countermeasures and suggestions from the network supervision mechanism, the news release system and accountability system.