CAJ | 학술논문

旅游者在目的地的餐饮消费占旅游者总花费的近三分之一，所以加强旅游者餐饮需求与目的地农业生产联系尤为重要，其中游客对旅游目的地餐饮业的感知影响着游客在目的地的餐饮消费行为和回到客源国后的后续餐饮消费行为。本文以在安徽六安天堂寨景区旅游者餐饮感知的结构性访谈为数据来源，用规范的质性研究程序即翻录数据，整理数据；数据分解与初次注解；完整注解数据；数据段分类与联接；理论建构，研究游客对旅游目的地的餐饮感知评价，初步得出旅游者对目的地餐饮感知的7个评价维度即餐饮价格、地方特色、餐饮产品、关联产业、餐饮开发、餐饮产品的原真性、餐饮卫生维度，在每个感知维度下构建二级评价因子并确定相应的权重。文章基于游客餐饮感知信息初步建构出餐饮业与地方农业的联系机制的研究构架图；最后基于游客视角得出了加强旅游地餐饮业与区域经济联系的管理建议。文章对于研究游客餐评价体系，制定加强旅游业与地方农业联系的政策有一定指导意义。
여유자재목적지적찬음소비점여유자총화비적근삼분지일，소이가강여유자찬음수구여목적지농업생산련계우위중요，기중유객대여유목적지찬음업적감지영향착유객재목적지적찬음소비행위화회도객원국후적후속찬음소비행위。본문이재안휘륙안천당채경구여유자찬음감지적결구성방담위수거래원，용규범적질성연구정서즉번록수거，정리수거；수거분해여초차주해；완정주해수거；수거단분류여련접；이론건구，연구유객대여유목적지적찬음감지평개，초보득출여유자대목적지찬음감지적7개평개유도즉찬음개격、지방특색、찬음산품、관련산업、찬음개발、찬음산품적원진성、찬음위생유도，재매개감지유도하구건이급평개인자병학정상응적권중。문장기우유객찬음감지신식초보건구출찬음업여지방농업적련계궤제적연구구가도；최후기우유객시각득출료가강여유지찬음업여구역경제련계적관리건의。문장대우연구유객찬평개체계，제정가강여유업여지방농업련계적정책유일정지도의의。
It is estimated that approx imately 30% of all tourist expenditure goes into food and beverages, clearly highlighting the importance of tourism-agriculture linkages, thus providing huge potential markets for desti-nation agriculture. Therefore, the evaluation of tourists` perception with destination food & beverage experience is crucial in stimulating tourists`consuming behavior, further influencing the scope and level of tourism impacts on destination agriculture. Based on 71 detailed structural interviews as data source, this paper explores the perceived evaluation dimensions of tourists on destination food & beverage experience with standard qualitative research pro-gram. It is suggested that there are eight evaluation dimensions such as price, local characteristic, product, associated industry, development, au-thenticity, tourist experience, sanitation in the appraisal of food & beverage industry. Linkage mechanism between food & beverage industry and local agri-culture is built on the interviews with the respondents. Some advice about strengthening linkages between destination food & beverage industry and local economy is argued from the perspective of tourists. This paper helps to pro-vide the quantitative evaluation system of destination food & beverage indus-try with evaluation dimensions and contributes to the policy about improving tourism and local economy.