CAJ | 학술논문

旅游文化产业发展从战略角度讲需要一个循序渐进的过程，这个过程要经历计算与分析，最终基于战略意义进行选择。对张家口以及河北省其他几个典型地市文化旅游资源进行对比、筛选和识别，试用旅游竞争与竞合战略理论，思考张家口文化旅游产业发展的地域和资源优势，打造文化旅游发展的产业链条。以“差异化、低成本”打造张家口文化旅游产业的核心竞争力，提升张家口文化产业的生产力，实现张家口文化旅游产业的跨越式发展。
여유문화산업발전종전략각도강수요일개순서점진적과정，저개과정요경력계산여분석，최종기우전략의의진행선택。대장가구이급하북성기타궤개전형지시문화여유자원진행대비、사선화식별，시용여유경쟁여경합전략이론，사고장가구문화여유산업발전적지역화자원우세，타조문화여유발전적산업련조。이“차이화、저성본”타조장가구문화여유산업적핵심경쟁력，제승장가구문화산업적생산력，실현장가구문화여유산업적과월식발전。
From the perspective of strategy,the development of tourist culture industry needs a progres-sive course,which goes through calculation and analysis,and finally makes options based on strategic im-portance.Comparing Zhangjiakou with other typical cultural tourism resources of other cities in Hebei Province,and using the theories of tourist competition and cooperation,the paper reflects on the territory and resource superiority of cultural tourism industry in Zhangjiakou,attempting to create industrial chain of cultural tourism development.Differentiation and low-cost should become the core competiveness to en-hance the productivity of culture industry and realize the leapfrog development in this field.