CAJ | 학술논문

依据马斯洛需求理论，构建马拉松参赛者服务需求理论模型，经过量表项目编制、筛选、分析后形成初测问卷，再以探索性因素分析确定量表的因素结构，并对量表进行信效度检验。结果表明：《马拉松参赛者服务需求量表》由生理服务需求、安全服务需求、情感服务需求、尊重服务需求、自我实现服务需求、导向服务需求6个维度构成，具有良好的信度和效度。
의거마사락수구이론，구건마랍송삼새자복무수구이론모형，경과량표항목편제、사선、분석후형성초측문권，재이탐색성인소분석학정량표적인소결구，병대량표진행신효도검험。결과표명：《마랍송삼새자복무수구량표》유생리복무수구、안전복무수구、정감복무수구、존중복무수구、자아실현복무수구、도향복무수구6개유도구성，구유량호적신도화효도。
According to Maslow’s needs theory , a theoretical model of marathon contestants service needs is constructed . Through the compilation , screening and analysis of the table , the initial test questionnaire is formed . And then based on exploratory factor analysis , the factor structure of the scale is determined and the reliability and the validity of the scale is tested . Results are as follows : the table of Marathon runners service demand consists of physiological service needs , security service needs ,emotion service needs ,respect service needs and self - fulfillment service needs with good reliability and validity .