CAJ | 학술논문

对《新安晚报》新闻标题中行业词语的移用现象及其修辞作用的分析表明：一方面，当今行业词语移用范围扩大，使用更加灵活，词义更加宽泛，反映了社会发展对语言使用的极大影响，也反映了人们理念的更新及文化水平的普遍提高；另一方面，行业词语的移用丰富了标题的表达形式，增强了标题的表现力，突出了新闻主题，吸引了读者的注意力，并且对读者的阅读欣赏水平提出了更高要求。
대《신안만보》신문표제중행업사어적이용현상급기수사작용적분석표명：일방면，당금행업사어이용범위확대，사용경가령활，사의경가관범，반영료사회발전대어언사용적겁대영향，야반영료인문이념적경신급문화수평적보편제고；령일방면，행업사어적이용봉부료표제적표체형식，증강료표제적표현력，돌출료신문주제，흡인료독자적주의력，병차대독자적열독흔상수평제출료경고요구。
The analysis of the trans-use of professional words in news headlines in the newspaper Xin’an Evening News and its rhetorical function indicates that, on one hand ,the rang of trans-use in professional words is enlarged, its usage becomes more flexible and word meaning becomes broader. Trans-use reflects the great influence of social development on language usage. It also demonstrates people’s renewal ideas and the universal improvement of people’s cultural level. On the other hand, the trans-use of professional words enriches the expressive form of a news’ headline, reinforces its expressive power and stresses the news’ theme. In addition, it attracts readers’ attention and sets a higher demand on their appreciative standard.