武汉职业技术学院学报
武漢職業技術學院學報
무한직업기술학원학보
JOURNAL OF WUHAN TECHNICAL COLLEGE
2015年
3期
90-92,97
,共4页
陈国生%陈晓亮%阳琴%尹智勇
陳國生%陳曉亮%暘琴%尹智勇
진국생%진효량%양금%윤지용
大湘南旅游圈%地域联动模式%旅游品牌
大湘南旅遊圈%地域聯動模式%旅遊品牌
대상남여유권%지역련동모식%여유품패
Broad Southern Xiang Tourism Circle%regional linkage mode%tourism brand
大湘南旅游圈是区域旅游合作发展的必然要求,是大势所趋。在构建大湘南旅游圈协调联动机制时,应该以市场化和国际化为出发点,通过整合衡阳、郴州、永州三市的旅游资源,形成特色鲜明的旅游产业体系,进一步提高区域核心竞争力;要进一步细分市场,进一步完善和拓展旅游发展空间,通过协调联动,实现湘南三市旅游业的协同发展,更好地为市场主体服务。
大湘南旅遊圈是區域旅遊閤作髮展的必然要求,是大勢所趨。在構建大湘南旅遊圈協調聯動機製時,應該以市場化和國際化為齣髮點,通過整閤衡暘、郴州、永州三市的旅遊資源,形成特色鮮明的旅遊產業體繫,進一步提高區域覈心競爭力;要進一步細分市場,進一步完善和拓展旅遊髮展空間,通過協調聯動,實現湘南三市旅遊業的協同髮展,更好地為市場主體服務。
대상남여유권시구역여유합작발전적필연요구,시대세소추。재구건대상남여유권협조련동궤제시,응해이시장화화국제화위출발점,통과정합형양、침주、영주삼시적여유자원,형성특색선명적여유산업체계,진일보제고구역핵심경쟁력;요진일보세분시장,진일보완선화탁전여유발전공간,통과협조련동,실현상남삼시여유업적협동발전,경호지위시장주체복무。
The building of a Broad Southern Xiang Tourism Circle is the natural result of collaborative tourism de-velopment. The paper proposes that to establish the linkage mechanism of the tourism circle, the decision makers should take marketalization and internationalization as the starting point and integrate the tourism resources of Hengyang, Chenzhou and Yongzhou city to form a distinguished tourism industry system and improve the core competi-tiveness of the region; It also suggests that the market should be further segmented to create more opportunities for tourism development. They should coordinate tourism development of the three cities to provide better services for the tourists.