CAJ | 학술논문

商业关系内部吸引力描述了企业间彼此感兴趣的程度，对促进企业间业务发展至关重要。目前，国内外对于商业关系内部吸引力的研究主要集中在概念、作用和影响因素三个方面，而对于商业关系内部吸引力作用机理和提升路径的研究尚有较大空间。
상업관계내부흡인력묘술료기업간피차감흥취적정도，대촉진기업간업무발전지관중요。목전，국내외대우상업관계내부흡인력적연구주요집중재개념、작용화영향인소삼개방면，이대우상업관계내부흡인력작용궤리화제승로경적연구상유교대공간。
Attractiveness in business relationships describes the degree of mutual interest between enterprises, which is essential for the development of business. Currently, the research of attractiveness in business relationships mostly focuses on three aspects which include the concept, the role and the influence factor. And there is larger space on the study of the mechanism and the promotion way of the attractiveness in business relationships.