CAJ | 학술논문

微信作为互联网技术的新产物，以其新颖独特的功能和强烈的互动性吸引着最易接受新生事物的大学生群体。微信的普及增强了大学生思想政治教育的针对性和实效性，拓宽了思想政治教育的方式方法，但也对大学生思想政治教育工作带来了挑战。以微信的特点作为切入点，分析了微信对大学生思想政治工作的影响，并从思政教育工作主体、客体、载体和管理制度四个维度提出了微信背景下大学生思想政治教育工作的新形式、新途径和新方法。
미신작위호련망기술적신산물，이기신영독특적공능화강렬적호동성흡인착최역접수신생사물적대학생군체。미신적보급증강료대학생사상정치교육적침대성화실효성，탁관료사상정치교육적방식방법，단야대대학생사상정치교육공작대래료도전。이미신적특점작위절입점，분석료미신대대학생사상정치공작적영향，병종사정교육공작주체、객체、재체화관리제도사개유도제출료미신배경하대학생사상정치교육공작적신형식、신도경화신방법。
As a new product of the internet technology, WeChat, with its unique function and strong interaction, attracts a large number of college students who are easier to try new things. WeChat improves the focalization and actual effect of college students' ideological and political education, and broadens the way of ideological and political education, but also brings challenges as well. With WeChat's characteristics as the starting point, this paper analyzes the influence on college students' ideological and political education, and describes new ways and new methods of college students' ideological and political education from four aspects including the subject, object, carrier and management system in the WetChat environment.