CAJ | 학술논문

当前，我国高校的人才培养模式正由传统的应试教育向素质教育转变。实施素质教育的根本要义是要纠正“以考分论高低”的教育观念，把学生专业能力的锻造和良好道德品格的培养相结合。提升学生道德素养的教育内容很多，消费观教育虽是新兴的教育内容，但其重要性不容忽略。伴随国家的发展和社会的变迁，人们的消费思想也日益开放和自由，社会上的“红色消费”、“灰色消费”、“黑色消费”等消费内容也有向高校蔓延的趋势，因此，在大学校开展消费观教育不仅是时代的需要，学生成才的必然要求，也是推动思想政治教育学科向前发展的重要举措。
당전，아국고교적인재배양모식정유전통적응시교육향소질교육전변。실시소질교육적근본요의시요규정“이고분론고저”적교육관념，파학생전업능력적단조화량호도덕품격적배양상결합。제승학생도덕소양적교육내용흔다，소비관교육수시신흥적교육내용，단기중요성불용홀략。반수국가적발전화사회적변천，인문적소비사상야일익개방화자유，사회상적“홍색소비”、“회색소비”、“흑색소비”등소비내용야유향고교만연적추세，인차，재대학교개전소비관교육불부시시대적수요，학생성재적필연요구，야시추동사상정치교육학과향전발전적중요거조。
Currently, the talent cultivation mode in China's col-leges is transforming from traditional examination-oriented edu-cation to quality-oriented education. The fundamental meaning of implementing quality-oriented education is to correct the educa-tion concept of "evaluating students by examination perfor-mance", so as to combine the exercise of students' professional a-bilities with the cultivation of their good moral quality. In educa-tion, there are many aspects to improve students' moral quality, and the education of consumption concept is a newly emerging content, but its importance is unnegligible. Along with national development and social changes, people's ideas of consumption are also increasingly open and free, and "red consumption","gray consumption"and"black consumption"are expanding to-wards the campus. Therefore, to implement the education of con-sumption concept is not only the need of the times and the in-evitable requirement of students' growth, but also an important measure to promote the development of ideological and political education.