CAJ | 학술논문

自媒体以其快捷、廉价、高效及高度的开放性等优越的特性日益成为当代大学生必不可少的日常生活方式，同时也给大学生的德育工作带来了巨大的挑战。传统的德育方式已经不能适应自媒体时代的需要，了解自媒体在大学生活中的作用和角色，合理利用自媒体手段进行德育引导，是德育工作者值得探讨的新课题。
자매체이기쾌첩、렴개、고효급고도적개방성등우월적특성일익성위당대대학생필불가소적일상생활방식，동시야급대학생적덕육공작대래료거대적도전。전통적덕육방식이경불능괄응자매체시대적수요，료해자매체재대학생활중적작용화각색，합리이용자매체수단진행덕육인도，시덕육공작자치득탐토적신과제。
Featured with its rapidness,cheapness,efficiency and openness,we-media has not only become a daily life mode for college students,but a great challenge to the moral education in college as well. The traditional moral education way has become inappropriate to the need in we-media era. Knowledge of roles and parts played by we-media in college students’life and proper application of we-media in moral education are new issues worth studying for moral education workers.