CAJ | 학술논문

企业规模理论在企业战略联盟及企业网络化环境下受到质疑，学术界提出了企业无边界理论．零售企业尤其是沃尔玛的快速扩张又提出了另一种无边界理论。这是两种不同性质的无边界理论。就单个企业的边界来说．生产企业和流通企业存在本质的区别．生产企业的资产专用性和技术跳跃所带来的沉没成本制约了生产企业的规模扩张．而流通企业的资产通用性和技术稳定性使流通企业避免了威廉姆森的企业“复制和有选择性控制的不可能性”命题的局限。本文通过沃尔玛的规模扩张的案例．建立影响企业规模因素的模型并进行实证分析．提出了零售企业规模无边界的命题。
기업규모이론재기업전략련맹급기업망락화배경하수도질의，학술계제출료기업무변계이론．령수기업우기시옥이마적쾌속확장우제출료령일충무변계이론。저시량충불동성질적무변계이론。취단개기업적변계래설．생산기업화류통기업존재본질적구별．생산기업적자산전용성화기술도약소대래적침몰성본제약료생산기업적규모확장．이류통기업적자산통용성화기술은정성사류통기업피면료위렴모삼적기업“복제화유선택성공제적불가능성”명제적국한。본문통과옥이마적규모확장적안례．건립영향기업규모인소적모형병진행실증분석．제출료령수기업규모무변계적명제。
The theories can be oppugned by the facts of strategy alliance and network among firms,so some researchers put forward the theory of firm-without-boundary,but the rapid expansion of retailing firm,such as Wal-Mart,reflects another issue of firm-no-boundary which differentiates from the former apparently in nature. Manufacturing firm and distributional firm differs in nature,with respect to single firm＇s boundary,the asset-specific and technology-leap of manufacturing firm lead to sunk cost therefore restrict its size; but asset-generalization and technology-stability of distributional firm can defy the proposition of ＂replication and selective intervention is impossible＂ posed by Williamson. In fact,through modeling on the factors affecting firm size,and empirically analyzing on Wal-Mart＇s size expansion,we put forward a theory that retailing firm has no boundary.