CAJ | 학술논문

农村区域名牌战略是区域名牌战略的一种重要表现形式，它的发展对于提升农村经济的竞争力，增强农村经济发展的后劲，乃至整个社会主义新农村建设均具有至关重要的作用。然而农村区域名牌战略的实施是一项系统而繁琐的工程，需要国家、各级政府部门、企业、消费者的共同参与，而政府推动在农村区域名牌发展中起着重要的作用。建立一个功能齐全、运转协调、行为规范、灵活高效的政府相关机制非常必要，这是农村区域名牌发展的基本保证。
농촌구역명패전략시구역명패전략적일충중요표현형식，타적발전대우제승농촌경제적경쟁력，증강농촌경제발전적후경，내지정개사회주의신농촌건설균구유지관중요적작용。연이농촌구역명패전략적실시시일항계통이번쇄적공정，수요국가、각급정부부문、기업、소비자적공동삼여，이정부추동재농촌구역명패발전중기착중요적작용。건립일개공능제전、운전협조、행위규범、령활고효적정부상관궤제비상필요，저시농촌구역명패발전적기본보증。
The country regional famous-brand strategy is an important exhibit form of regional famous- brand strategy. Its development is significant to promote the competition of country economy, increase the power of country, economy＇s development and the construction of the whole socialist new-style country. But it is a system and tedious project to implement regional famous brand strategy, need common participation of the country, government department, enterprise, consumers at all levels. The government plays an essential role in promoting regional famous brand strategy. It is very essential to set up one multiple functional operating coordinating, behavioural norming and flexible high-efficient government in relevant mechanism, it is the basic guarantee of the regional famous brand strategy.