CAJ | 학술논문

对电视体育传播问题进行了研究。认为将体育及其文化等内容制作为电视体育作品,即体育消息、体育评论、体育专题、体育竞赛现场直播或实况转播、体育纪录片等,把现实体育转化为电视媒体文本的过程就是体育的电视化。体育的电视化拉近了现代人与体育的距离,改变了现代人与体育的关系。但在发展过程中出现了诸多弊端,如电视转播特权支配体育、体育暴力得到渲染、盲目追求娱乐化、破坏了体育传播的平衡、扭曲大众的体育观等。
대전시체육전파문제진행료연구。인위장체육급기문화등내용제작위전시체육작품,즉체육소식、체육평론、체육전제、체육경새현장직파혹실황전파、체육기록편등,파현실체육전화위전시매체문본적과정취시체육적전시화。체육적전시화랍근료현대인여체육적거리,개변료현대인여체육적관계。단재발전과정중출현료제다폐단,여전시전파특권지배체육、체육폭력득도선염、맹목추구오악화、파배료체육전파적평형、뉴곡대음적체육관등。
The authors studied the issue of TV sports communication, and put forward such a concept as TV sports popularization, which refers to the process of turning sport and its culture into sports programs on TV, such as sports news, sports review, special sports topic, live broadcast or relay broadcast of sports competition, and documentary spots film, i.e. the process of turning real-life sport into sports programs on the TV medium. TV sports popularization has shortened the distance between modern people and sport, and changed the relation between modern people and sport. However, many abuses have occurred in the process of development, such as the privilege of relay TV broadcast governing sport, sports violence being badly spread, blind pursuit of entertainment orientated sport, the balance of sport communication being destroyed, and the public＇s sports view being twisted.