CAJ | 학술논문

运用层次分析法（AHP）定量评价了泉州“海丝文化旅游圈”标志景区（点）的景观质量与开发潜势，将其划分为特品、优良、普通三个等级，结合“海丝文化”圈和旅游圈规划建设的需要，首次提出了“标志景区（点）”的概念。为“海丝”遗产旅游项目、旅游线路的规划设计，促进泉州从旅游客源地向旅游目的地的重要转变，提供了科学依据和可操作的开发建议．
운용층차분석법（AHP）정량평개료천주“해사문화여유권”표지경구（점）적경관질량여개발잠세，장기화분위특품、우량、보통삼개등급，결합“해사문화”권화여유권규화건설적수요，수차제출료“표지경구（점）”적개념。위“해사”유산여유항목、여유선로적규화설계，촉진천주종여유객원지향여유목적지적중요전변，제공료과학의거화가조작적개발건의．
This paper divides Quanzhou ＂marine tourism cultural circle ＂scenics into three classes： specialties, choiceness and commonness, by taking AHP quantitatively assessing its landscape quantity and development potential . It firstly brings ＂scenic region （spot） marker＂ forward,combining with the necessity of culture and tourism circle building, and affords operable scientific gist, for MS heritage tourism program and design of traveling line, in order to facilitate transformation from tourism origin to destination.