旅游学刊
旅遊學刊
여유학간
Tourism Tribune
2007年
10期
82~88
,共null页
旅游产品 媒介 旅游商品 旅游资源 展现功能 生产要素
旅遊產品 媒介 旅遊商品 旅遊資源 展現功能 生產要素
여유산품 매개 여유상품 여유자원 전현공능 생산요소
tourism product; intermediate; tourism commodity;tourism resource; function of display; factor of production
目前学界对旅游产品的概念存在不少分歧,本文择取如下问题加以讨论:旅游产品是否包含媒介要素、是否是一种经历或体验、是否是商品、是否包含目的地出售的实物形态商品以及是否包含旅游资源。本文认为,媒介要素是旅游产品的必要组成部分,不能把旅游产品看作经历或体验,旅游产品是商品,旅游产品中不包含旅游地出售的旅游纪念品等实物形态商品,也不包括旅游资源。本文着重讨论了旅游资源与旅游产品的关系,提出旅游资源不是旅游产品或产品的一部分,而是、也仅仅是旅游产品生产要素中狭义的土地要素。
目前學界對旅遊產品的概唸存在不少分歧,本文擇取如下問題加以討論:旅遊產品是否包含媒介要素、是否是一種經歷或體驗、是否是商品、是否包含目的地齣售的實物形態商品以及是否包含旅遊資源。本文認為,媒介要素是旅遊產品的必要組成部分,不能把旅遊產品看作經歷或體驗,旅遊產品是商品,旅遊產品中不包含旅遊地齣售的旅遊紀唸品等實物形態商品,也不包括旅遊資源。本文著重討論瞭旅遊資源與旅遊產品的關繫,提齣旅遊資源不是旅遊產品或產品的一部分,而是、也僅僅是旅遊產品生產要素中狹義的土地要素。
목전학계대여유산품적개념존재불소분기,본문택취여하문제가이토론:여유산품시부포함매개요소、시부시일충경력혹체험、시부시상품、시부포함목적지출수적실물형태상품이급시부포함여유자원。본문인위,매개요소시여유산품적필요조성부분,불능파여유산품간작경력혹체험,여유산품시상품,여유산품중불포함여유지출수적여유기념품등실물형태상품,야불포괄여유자원。본문착중토론료여유자원여여유산품적관계,제출여유자원불시여유산품혹산품적일부분,이시、야부부시여유산품생산요소중협의적토지요소。
There are quite a few differences in the concept of tourism products among academic circle. The paper intends to discuss whether intermediate elements are contained in tourism products, whether tourism products are regarded as experiences or commodities and whether they contain goods sold in the tourism destinations as well as tourism resources. The paper holds the view that intermediate elements are surely component part of tourism products. It is unreasonable to consider a tourism product as an experience or feeling. Tourism products are commodities, but they do not contain the souvenirs sold in the destinations ; nor do they contain tourism resources. The paper emphatically focuses on the rehtionship between tourism resources and tourism products and points out that tourism resources are not tourism products or part of products, but act just as land factor in narrow sense in the production of tourism products.