CAJ | 학술논문

商务活动的开展必须依靠跨文化沟通来实现。跨文化沟通往往会受到不同的文化差异因素的阻碍。这些文化差异包括语言、思维方式、价值观念、法律规范、风俗习惯等因素。要进行有效的跨文化的沟通，应采取适当的沟通途径、克服文化差异的不利因素，加强理解和融合。
상무활동적개전필수의고과문화구통래실현。과문화구통왕왕회수도불동적문화차이인소적조애。저사문화차이포괄어언、사유방식、개치관념、법률규범、풍속습관등인소。요진행유효적과문화적구통，응채취괄당적구통도경、극복문화차이적불리인소，가강리해화융합。
Successful business activities depend on cross-cultural communications, however, cross- cultural communications are often hindered by the cultural disparities. These cultural disparities include language, way of thinking, value outlook, laws and regulations, custom and habit, and so on. The effective cross-culture communications are to use proper communication paths, to overcome the disadvantageous factors of cultural disparities and to strengthen understanding and integration.