CAJ | 학술논문

在分析国内外相关研究的基础上，从价值评估的角度构建体育赛事的价值框架，将体育赛事的价值分为利用价值（包括直接利用价值和间接利用价值）与非利用价值两大类。将体育赛事的价值分为市场价值与非市场价值两个部分，分别阐述其具体的评估手段与方法。
재분석국내외상관연구적기출상，종개치평고적각도구건체육새사적개치광가，장체육새사적개치분위이용개치（포괄직접이용개치화간접이용개치）여비이용개치량대류。장체육새사적개치분위시장개치여비시장개치량개부분，분별천술기구체적평고수단여방법。
Based on the analysis of relevant researches both inside and outside the country, it constructed the value frame of sports competitions from the angle of value assessment, divided the value of sports competitions into the two categories of utilization value （including direct utilization value and indirect utilization value） and non-utilization value, as weU as into the two parts of market value and non-market value, and set forth separately the means and ways of the concrete assessment of them.