CAJ | 학술논문

根据广东省体育健身娱乐市场发展的需要，采用文献资料法、访问调查法和专家调查法，全面了解和掌握体育健身娱乐市场的投资和经营状况及预测未来的发展趋势，并分析其中的原理和机制，以为相应行政机构采取科学和有效的管理、企业和个人选择合理的投资目标及正确引导消费者行为提供指导和帮助。
근거광동성체육건신오악시장발전적수요，채용문헌자료법、방문조사법화전가조사법，전면료해화장악체육건신오악시장적투자화경영상황급예측미래적발전추세，병분석기중적원리화궤제，이위상응행정궤구채취과학화유효적관리、기업화개인선택합리적투자목표급정학인도소비자행위제공지도화방조。
According to the development of the sport body-building entertainment market in Guangdong province, the author finds out the investment and management status of the sport body-building entertainment market, and predicts the trend of its development using the methods of literature data, interview and experts investigation; then the author analyses the principle and mechanism in it and provides directions and helps for scientific and effective management of the corresponding administration institutions, the rational investment target of enterprise and individual, and inducting the consumer＇s behavior correctly.