林业经济问题
林業經濟問題
임업경제문제
Problems of Forestry Economics
2008年
1期
78~80
,共null页
杨树苗 购买 因素 主成分分析
楊樹苗 購買 因素 主成分分析
양수묘 구매 인소 주성분분석
poplar saplings; purchase; factor; principal component analysis
通过研究杨树苗购买决策过程中的外部影响因素，在对苏北262个杨树苗木购买农户调查的基础上，运用主成分分析法从8个可能影响农户购买决策的维度中提取了3个影响因子。研究发现：林农通过市场购入杨树苗木时面临很大的苗质风险，因而对苗木品质最为关注。通过对决策因素的主成分分析表明：林农在购买杨树苗木时主要受到“成本因子”、“信任因子”和“品质因子”的影响。
通過研究楊樹苗購買決策過程中的外部影響因素，在對囌北262箇楊樹苗木購買農戶調查的基礎上，運用主成分分析法從8箇可能影響農戶購買決策的維度中提取瞭3箇影響因子。研究髮現：林農通過市場購入楊樹苗木時麵臨很大的苗質風險，因而對苗木品質最為關註。通過對決策因素的主成分分析錶明：林農在購買楊樹苗木時主要受到“成本因子”、“信任因子”和“品質因子”的影響。
통과연구양수묘구매결책과정중적외부영향인소，재대소북262개양수묘목구매농호조사적기출상，운용주성분분석법종8개가능영향농호구매결책적유도중제취료3개영향인자。연구발현：임농통과시장구입양수묘목시면림흔대적묘질풍험，인이대묘목품질최위관주。통과대결책인소적주성분분석표명：임농재구매양수묘목시주요수도“성본인자”、“신임인자”화“품질인자”적영향。
This paper examines the factors that affect the poplar saplings buyer decision - making. The data were obtained from a sample of 262 peasant households in north part of Jiangsu province. Factor analysis is then employed and three factors are extracted from eight attributes considered to affect the households in purchasing. We find that the main peasant households are faced with high sapling quality risk when they get saplings through markets. So the peasant households pay close attentions to sapling quality. By principal component analysis, the peasant households are affected by cost factor, trust factor and quality factor in purchasing poplar saplings.
