韶关学院学报
韶關學院學報
소관학원학보
Journal of Shaoguan University(Social Science Edition)
2008年
4期
107~110
,共null页
广告翻译 文化差异 情感传递 审美差异 语言差异
廣告翻譯 文化差異 情感傳遞 審美差異 語言差異
엄고번역 문화차이 정감전체 심미차이 어언차이
advertising translation; cultural differences;emotional conveyance;aesthetic differences;language differences
广告是商业活动的重要组成部分,广告翻译的质量受到了业界人士的普遍关注。从文化差异、情感传递、审美差异、语言差异、法律等方面入手,探讨影响广告翻译的因素。
廣告是商業活動的重要組成部分,廣告翻譯的質量受到瞭業界人士的普遍關註。從文化差異、情感傳遞、審美差異、語言差異、法律等方麵入手,探討影響廣告翻譯的因素。
엄고시상업활동적중요조성부분,엄고번역적질량수도료업계인사적보편관주。종문화차이、정감전체、심미차이、어언차이、법률등방면입수,탐토영향엄고번역적인소。
Chinese import and export are increasing tremendously and more attention is paid to the quality of advertising translation. This paper attempts to make a deep study from the perspectives of cultural differences,emotional conveyance, aesthetic differences, language differences and law, which affect advertising translation.