CAJ | 학술논문

随着休闲旅游时代的到来，非传统旅游资源已经成为旅游产业化成长的新兴支撑要素。通过对来京旅游的外国游客的问卷调查，量化分析了外国游客对北京非传统旅游资源的认知参与程度、消费行为特征、满意度及消费趋势，得出了非传统旅游资源对北京旅游业的持续、平衡发展具有重要意义。通过四分图模型，提出了北京非传统旅游资源的发展建议。
수착휴한여유시대적도래，비전통여유자원이경성위여유산업화성장적신흥지탱요소。통과대래경여유적외국유객적문권조사，양화분석료외국유객대북경비전통여유자원적인지삼여정도、소비행위특정、만의도급소비추세，득출료비전통여유자원대북경여유업적지속、평형발전구유중요의의。통과사분도모형，제출료북경비전통여유자원적발전건의。
With the coming era of leisure tourism, the nontraditional tourism resource has become an emerging supporting element for tourism industrialization. Through our questionnaires to foreign tourists in Beijing, this paper did a quantitative analysis about their cognizing participation, consumption behaviors, satisfactoriness and consumption trend to the nontraditional tourism market. We conclude that the nontraditional tourism resource is of important significance to the sustainable and balanced development of tourism industry in Beijing. Besides, with a four-quadrant diagram, this paper puts forward some suggestions for the development of the nontraditional tourism resource in Beijing.