商业研究
商業研究
상업연구
Commercial Research
2008年
11期
70~72
,共null页
专利 竞争优势 专利战略
專利 競爭優勢 專利戰略
전리 경쟁우세 전리전략
patent; competitive advantage ; patent strategy
随着我国企业经营国际化的发展,专利不仅仅是受保护的企业无形资产,还是企业获取超额利润、赢得市场领先地位、激励创新,从而获得竞争优势的重要来源。所以需从外部环境、内部资源能力基础和企业专利战略等三个方面归纳总结目前关于专利竞争优势的研究,如果仅从一个方面来分析专利竞争优势是难以解决很多现实问题,应该结合多个维度分析专利为企业带来竞争优势的途径,进而为企业制定正确完善的专利竞争战略提供理论支持。
隨著我國企業經營國際化的髮展,專利不僅僅是受保護的企業無形資產,還是企業穫取超額利潤、贏得市場領先地位、激勵創新,從而穫得競爭優勢的重要來源。所以需從外部環境、內部資源能力基礎和企業專利戰略等三箇方麵歸納總結目前關于專利競爭優勢的研究,如果僅從一箇方麵來分析專利競爭優勢是難以解決很多現實問題,應該結閤多箇維度分析專利為企業帶來競爭優勢的途徑,進而為企業製定正確完善的專利競爭戰略提供理論支持。
수착아국기업경영국제화적발전,전리불부부시수보호적기업무형자산,환시기업획취초액리윤、영득시장령선지위、격려창신,종이획득경쟁우세적중요래원。소이수종외부배경、내부자원능력기출화기업전리전략등삼개방면귀납총결목전관우전리경쟁우세적연구,여과부종일개방면래분석전리경쟁우세시난이해결흔다현실문제,응해결합다개유도분석전리위기업대래경쟁우세적도경,진이위기업제정정학완선적전리경쟁전략제공이론지지。
With the development of business internationalization, patent is not only the invisible asset protected by enterprises but also the important resource of acquiring surplus benefits, competing for market leadership, stimulating innovation as well as achieving competitive advantage. This paper reviews patent competitive advantage from three dimensions - environment, resource basis and patent strategy and concludes that it is more useful to analyze the methods that patent benefits for the competitive advantage of the enterprises from multiple perspectives which offer theoretic support in making decisions and solving problems.