CAJ | 학술논문

在全球经济正在从产品经济向服务经济过渡的过程中，制造企业的服务功能也日益增强，从而使企业充分发挥专业技术优势，在服务中更好地发现客户需求，获得客户忠诚度，形成差异化竞争优势。制造企业所提供的服务功能经历了从传统的产品制造为核心转向以发展客户关系为基础的演变，服务在企业业务中的比重逐渐增加。同时，制造企业的服务功能不仅来源于企业内部，还可以来源于与制造企业有着紧密分工与协作关系的网络伙伴，共同构造为客户服务的平台，实现制造企业的价值创新。
재전구경제정재종산품경제향복무경제과도적과정중，제조기업적복무공능야일익증강，종이사기업충분발휘전업기술우세，재복무중경호지발현객호수구，획득객호충성도，형성차이화경쟁우세。제조기업소제공적복무공능경력료종전통적산품제조위핵심전향이발전객호관계위기출적연변，복무재기업업무중적비중축점증가。동시，제조기업적복무공능불부래원우기업내부，환가이래원우여제조기업유착긴밀분공여협작관계적망락화반，공동구조위객호복무적평태，실현제조기업적개치창신。
In the process of the global economy transition from products to service economy, the service function of manufacturing enterprises is increasing, thus enabling enterprises to bring professional and technical advantages into play fully, identifying customer needs better in the service, acquiring customer loyalty, and forming different competitive advantages. The service functions of manufacturing enterprises are evolved from traditional product as the core into customer relationship as the base and the service in proportion to enterprise business is increasing. At the same time, the service functions of manufacturing enterprises not only generate from the enterprises themselves, but also come from the network partners which have a close collaborative relationship with manufacturing enterprises. Both parties establish customer service platforms together and achieve the value innovation of manufacturing enterprises.