CAJ | 학술논문

新疆果品因其优良的品质而享有美誉，在新疆不断扩大果树种植规模的情况下，新疆果品营销效果并不佳。该文提出采用网络手段进行果品营销，在分析新疆果品网络营销工具使用的基础上，剖析了新疆果品网络营销发展中的制约因素，最后提出促进新疆果品网络营销发展的对策。
신강과품인기우량적품질이향유미예，재신강불단확대과수충식규모적정황하，신강과품영소효과병불가。해문제출채용망락수단진행과품영소，재분석신강과품망락영소공구사용적기출상，부석료신강과품망락영소발전중적제약인소，최후제출촉진신강과품망락영소발전적대책。
Xinjiang fruits enjoy great reputation because of its fine quality. Fruit tree planter scale is expanding unceasingly in Xinjiang. Under this situation, Xinjiang fruits marketing effect is undesirable. This paper proposes that we use the internet method to conduct fruits marketing. First, the author, based on the analysis of the internet marketing tool for Xinjiang fruits,analyzes the restriction factor about it, then puts forward some suggestions and countermeasures to develop Xinjiang internet marketing development.